Testimonials
“Jennifer is without a doubt the most exceptional copywriter I’ve ever worked with. Our clients and the types of pieces we create are extremely unique and varied in subject matter, but this has never stopped her from getting to know each client’s business intimately. Client experience is paramount in everything she does and I think this is why every piece she creates resonates so well with our target audiences. She makes herself readily available and is a phenomenal collaborator. She transforms and builds upon our initial ideas and concepts and consistently elevates the message of everything she touches. After being introduced to Jennifer, I haven’t worked with another copywriter since and recommend her services to anyone, no matter what business or field!”
Alexandra Dignam, TD Bank Group Marketing
“I have had the pleasure of working with Jennifer since 2011. Her exceptional skills, dedication to the shared goals we've developed, and engaging personality have led to an incredibly successful working relationship. Jennifer has taken the time to understand our organization, what makes us unique, and how to express the essence of who we are in written materials. She asks insightful questions, clarifies details, and makes helpful recommendations during every step of a project's progress. She is a pleasure to work with, and a valued colleague in all respects.”
Angela de Burger, YMCA Canada
“Working with Jennifer was a pleasure. She was instrumental in capturing the essence of what we wanted to communicate on our website, and able to put complicated ideas and thoughts into language that was warm, compelling, and easy to understand. Jennifer has a particular gift for extracting the important information from a conversation or a stack of source materials and turning it into a coherent and persuasive message. I highly recommend Jennifer.”
Dani Frodis, Dani Z Frodis Barristers
“Working with Jennifer is always a collaborative and creative experience. She has this uncanny ability to separate the junk from the jewels by asking thoughtful questions and deepening her understanding of the subject matter. The end result always exceeds my expectations! I have worked with Jennifer on three very different and challenging projects, most recently on two issues of a magazine. She brings her creativity and curiosity to every meeting. The questions she asks encourage you to consider the ‘why’ of whatever it is you are working on. The resulting answers are so elegantly woven into the final product that the only reaction is a deep sigh of satisfaction.”
Alana Silverman, Office of Development and Alumni Affairs, Trinity College
“Thank you for constantly being there for me. I would not be able to give the service I give to my clients without your help.You continue to write the exact type of messaging I am looking for! You just amaze me.Thanks again, my 'virtual colleague.' ”
Anne Welland, RBC Private Banking
“Jennifer is incredibly easy to work with, has impressive style, and quick turnarounds. I highly recommend her for her professionalism and creativity. Not only does she understand our business, but she understands our clients, and produces very effective copy that is always engaging and on brand. One of the key reasons why I enjoy working with Jennifer is that she delivers more than great copywriting – she offers new ideas and expert advice.”
Natale Sarris, TD Bank Group Marketing
“With our complicated industry jargon, it’s important that we simplify it for our customers and potential customers. Jennifer has been helping us do just that for over eight years.
Jennifer has a great ability to talk to professional experts and translate what they say into communications that are easy to read and understand for our clients.
As far as professional copywriters go, Jennifer is truly one of the best. She is very easy to work with, completes projects on time and at very competitive rates.”
Susan Mabley, TD Wealth Management
“Jennifer's ability to add value to the material provided sets her apart from others in her field. She is able to take a potentially complex topic and explain it clearly in simple terms while maintaining the essence of the message being conveyed. I highly recommend her services.”
Andy Jones, The Gowerstone Group Inc.
“Jatheon Technologies engaged the services of Matthews Communications to help with our press releases initially. Jennifer proved to be very easy to work with -- we gave very little direction as we were new to the whole communications piece for the company. She took the basic information we provided and produced excellent pieces. We quickly expanded the scope of her services to include a white paper on e-mail archiving. We basically dumped a whole lot of information on her and did a couple of face-to-face meetings. She then researched the industry and produced a great paper, which we were able to use at our trade shows and with our reseller network.
We then engaged Matthews Communications to produce a 30-minute speech on the importance of e-mail archiving. Several of our employees have used excerpts of this speech for different applications, as it was written in a way that we could easily adapt it for other uses.
Jennifer was an easy person to work with -- very personable and a quick study. What impressed us most was how she was able to grasp our business concepts having no prior knowledge of the subject matter prior to our engagement. She was always available for clarification on any of her work with us, and more importantly she produced our documents in a timely manner and never missed a deadline that she committed to. She was very accommodating in working with our schedules as some of our projects had very tight timelines.”
Vijay Singh, Jatheon Technologies
“Jennifer is one of the best copywriters out there! She's quick and efficient, understands our business needs and knows how to communicate to our clients in a manner that is understandable for them. She's very professional, knowledgeable, easy to work with, completes projects on time and is competitive in her pricing.”
Jamela Dela Cruz, RBC Estate and Trust Services
“Jennifer has been key to our success in receiving numerous accolades, including rave reviews from Chatelaine, Canadian Living and the prestigious Webby Awards.”
David Coulter, thatstheSPIRIT.com
“Dear Jennifer:
I would like to take this opportunity to express my appreciation for your outstanding contribution to the production of the OPP: A Century of Policing commemorative book.
Your dedication in completing what could easily have been a one to two-year project in less than six months was remarkable. Although you were primarily contracted for your writing skills, it soon became evident that your contribution would require a fair amount of research chronological assessment and editing. Your support and availability for all our last-minute changes and revisions was an integral part of our success.
Often, in our industry, we are faced with numerous challenges, including shortened timeframes and countless demands from our clients. Your strong work ethic in meeting all deadlines with professionalism and grace complemented the rest of our team’s ability to complete this book is such short order.
Condensing 100 years of history into a 128-page coffee-table style book was a huge feat. Your ability to grasp the important aspects of each decade and recount the facts in a fresh and lively manner has resulted in a book with focus and purpose.
The task of recording the history of one of our country’s most beloved organizations was an honour for all of us. I have had nothing but positive feedback on the results of our labour.
Congratulations on a job extremely well done!”
Fred Pristine, Pristine Printing Inc.
“Matthews Communications (Jennifer) was hired to write a book our firm was designing. Jennifer produced stimulating, well-researched and exacting, high-calibre work from the moment she came on board. Her work beautifully illustrated the story involved and complemented all the images, while meeting very contracted deadlines. I think we were most impressed by Jennifer’s immediate understanding of our needs, her expert grasp of the new and detailed subject matter and her winning way of partnering with the creative team, project managers and client. We would love to work with her again.”
Jeff Smith, twocreative Design Inc.
